Touring musical superstars such as Taylor Swift, Beyoncé, BTS and Blackpink are aiding the growth of music tourism – when people combine seeing their idols perform with tourist attractions and shopping.
Taylor Swift hints at Reputation (Taylor s Version) re-recording with a Delicate snippet in The Summer I Turned Pretty. Ongoing Eras tour adds North American dates. Speak Now (Taylor s Version) success solidifies her chart dominance.