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Over 120 million viewers watched last February’s halftime show, which featured Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige and Kendrick Lamar.

United statesWalt disney coApple musicSuper bowlSuper bowl halftime showYaw asamoahWalt disneyApple music becomes new sponsor of super bowl halftime showApple music will be the new sponsor of super bowl halftime showHe nfl announced early friday morning the multi year sponsorship will begin with this seasons super bowl on feb 12 in glendaleRizona apple music replaces pepsiHich sponsored the show for past 10 years terms were not announcedUt analysts had expected the league to get at least 50 million per year for rights we are proud welcome apple music nfl family as our new partner iconic super bowl halftime showNana yaw asamoahHe nfls senior vice president of partner strategyAid ina statement we couldnt think ofa more appropriate partner for the worlds most watched musical performance than apple music