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India has emerged as the third-largest market for podcast listeners globally even as around 78 per cent of people surveyed got to know about this media recently, a report said on Thursday. According to the report, around 82 per cent of respondents were initially unaware of podcasts, highlighting a

HT Smartcast x Mint PodMasters Awards: From business, news, fiction, society and culture to sports, arts, and erotica - there are about 20 categories. | Latest News India

As Spotify Audience Network launches in India, Kristiana Carlet, Brad Grealy and Arjun Kolady, shed light on how the audio-first marketplace intends to bridge the gap between audiences, creators, and advertisers

Spotify: The audio-first advertising marketplace will bring scaled, audience-based podcast buying to brands in India for the first time, and presents a unique opportunity for podcast publishers and creators in the markets to effectively monetise their content, the company stated in a press release. The first publishers in India that will leverage the Network to monetise content through advertisers, include Audio Pitara and Ideabrew Studios

Industry experts discuss how the upsurge in consumption has led to transparency challenges in India’s podcasting space.

Best Media Info: The committee also launched Goacast as the Official Podcast for Goafest 2023| Ad Craft News

Having a stressful day? Check these podcasts and audiobooks that can help you unlock simple yet effective stress management techniques to recover from stress. 

Mumbai: A healthy way of life is not a means to an end but a requisite to function and live a fulfilling life. To recognise the importance of health awareness and honor the contributions made by the World Health Organization (WHO), World Health Day is celebrated every year on the seventh of April. This year the theme of World Health Day is ‘Health For All’; to mark the same,

Podcasting Part 2: Why brands are still apprehensive of the medium

Mumbai: Ideabrew Studios has partnered with The Quint and Malayala Manorama to create, host, and distribute podcasts. As part of this partnership, Ideabrew studios will host, distribute, and monetize over 30 existing shows, including top shows like Urdunama, Qisse Kahaniyan, and The Big Story. Together, they will also work to create rich content through new brand-led shows