Page 28 - Imax News Today

In there or the ones "that the audience wants to see." but i think we have to stay very close to the market trends, very close to the audience to really understand, you know, what is the thing going to be thatll get them into the movie theatres? and is it somebody like christopher nolan, for example, who, you know, hes left warner brothers for you, that was a great woo on your part to get him over, after all those decades that he spent with warner brothers — he definitely isnt going to accept ...

That go into the movie theatres. you know, it would be easy to say, "were only going to put the good ones in there or the ones that the audience wants to see." but i think we have to stay very close to the market trends, very close to the audience to really understand, you know, what is the thing going to be thatll get them into the movie theatres? and is it somebody like christopher nolan, for example, who, you know, hes left warner brothers for you, that was a great woo on your part to get him...

The thing, you know, weve got to give the audience credit for being very savvy about where to find their content and how to consume it. and, as is the case with christopher nolan in particular, i think his audience knows that theyre going to get to see his movie on the big screen, in imax, preferably, with the great surround sound. and thats why he makes his movies. you know, i think a slightly different case, but we saw it this year from paramount with top gun — that film wasnt available anyw...

On your part to get him over, after all those decades that he spent with warner brothers — he definitely isnt going to accept that you put his movie on a streaming platform anytime soon. are there some directors for whom, you know, streaming will never be the answer? absolutely, and this is actually the thing, you know, weve got to give the audience credit for being very savvy about where to find their content and how to consume it. and, as is the case with christopher nolan in particular, i t...

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