ICE Theaters Expands International Footprint msn.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from msn.com Daily Mail and Mail on Sunday newspapers.
The French exhibition company is expanding ICE Theaters’ global footprint on one front while consolidating and improving its domestic holdings on another.
Countering the notion gaining ground that people are no longer showing up at cinema theatres, Sanjeev Kumar Bijli, Joint Managing Director, PVR Limited, says the business has regained 75-80 per cent of the pre-pandemic footfalls.