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Inside the 2024 shopping bag: Where is the Indian consumer headed?

Indian Consumers: While the affluent segment gravitated toward luxury apartments, high-end cars, and premium consumer goods, lower-income brackets grappled with inflation and rural hardships. Sales surged for luxury items, bustling malls and restaurants, alongside a spike in hotel room rates due to heightened demand. Conversely, FMCG companies faced stagnation in selling everyday items like biscuits, soaps, shampoos, and perfumes, yearning for increased consumption rates.
Devaranjan Iyer Lok Sanha Abheek Barua Saugata Gupta Neeraj Khatri Thornton Bharat

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