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Indie Beauty Profile Ben-Yam Barshi and Elah Barshi, Moringaia

Ben-Yam Barshi and Elah Barshi, Co-Founders of Moringaia, are part of a new generation of beauty and personal care brands brands that leverage conventional commercial strategies and CPG brands for social and environmental betterment. The Barshi siblings are building a beauty brand to end deforestation and ensure that Moringa trees cultivated in the DR are grown and cared for in a way that regenerates the soil. They believe that passion and purpose are the best motivation for entrepreneurs and that pure holistic skin care from the Caribbean can be truly helpful both to people and to the planet. Name: ​Ben-Yam Barshi & Elah Barshi, Co-Founders

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