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Greg Lashbrook is Vice President, Digital Supply Chain for SAP Canada. With over 25 years of expertise, Greg brings leadership and creativity to helping his customers solve their most difficult digital transformation challenges. William (“Bill”) Newman serves as Industry Executive Advisor (Chief), Automotive for the Customer Innovation Office at SAP North America. Bill has over 35 years of executive leadership, strategy, consulting, practice management experience balanced with extensive public speaking and higher education experience. A former leadership team member for Volkswagen’s IT division, he is the author of two books on enterprise performance and has worked with many OEMs and suppliers across the automotive industry.