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The Toyota HiLux has a new baby sibling, dubbed ‘Champ’ in its home country of Thailand where the diminutive ute has debuted overnight. The Toyota HiLux Champ, or IMV 0 as the brand is also calling it (for ‘Innovative International Multi-purpose Vehicle’), is focused on meeting “the needs of the era and the local community”, and as such is built to a simple level and low cost for developing regions.