Interactive Add Ons News Today

The ByteDance-owned short-form video platform announced a host of automated creative and measurement marketing tools at its product summit on Wednesday morning.

The 2023 winners of the TikTok Ad Awards highlight the brands that are embracing the platform and have stand-out results to show for it.

TikTok is the fastest-growing video platform with high attention rates and a younger cohort making the app a compelling opportunity for brands - if done right. We speak to brands and agencies to find out how to master TikTok.

TikTok announced this week that interactive add-ons are now available globally for in-feed ads to help brands create more engaging ads on its platform. The company says interactive add-ons offer a way to engage with users through popups, stickers and other visual elements. There are two types on interactive add-ons available for brands: standard or […]

A handful of new premium and standard interactive elements will help advertisers get more creative with In-Feed Ads.

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