Page 2 - Interactive Avenues News Today

In FY23, Amazon Seller Services, the marketplace arm of Amazon, recorded 29% growth in ad revenue at Rs 5,380 crore, according to the RoC filings sourced from business intelligence platform Tofler. For Flipkart Internet, the marketplace arm of Flipkart, revenue from this segment rose 60% to Rs 3,325 crore.

Digital media buyers share insights on the impact of self-serve ad platforms, advantages for SMEs, market proliferation, and more.

The social listening report "EVolution: Insights on Indias rapidly evolving EV market based on social media data" analyses the social media buzz across multiple platforms around both 4-wheeler and 2-wheeler EVs to unearth key growth drivers, pressing category concerns, the latest OEM and government initiatives, the most popular EV brands, and more.

The social listening report "EVolution: Insights on Indias rapidly evolving EV market based on social media data" analyses the social media buzz across multiple platforms around both 4-wheeler and 2-wheeler EVs to unearth key growth drivers, pressing category concerns, the latest OEM and government initiatives, the most popular EV brands, and more.

The account will be serviced by the agency’s Gurugram office.

Articles under Awards

Interactive Avenues is tasked with expanding the brand’s consumer reach and engagement in digital medium and ultimately, strengthening Dawaat in the consumer packaged food segment Follow Us Daawat, a flagship brand of LT Foods, has assigned full-service digital mandate to Interactive Avenues. The agency won the mandate through a pitch process and will

Daawat assigns digital mandate to Interactive Avenues

V Gokulakrishnan Pillai joins Yaap

Interactive Avenues bags Kohlers digital media mandate