A+ tips for retailers to reach back-to-school shoppers
By Waze As this school season comes to a close, its the perfect time to plan for the next. Back-to-school marketing is going to be anything but ordinary this upcoming season, with continuing uncertainty about classroom formats: in-person, virtual or hybrid. But one thing is certain: Retailers can prepare for a blockbuster shopping year with consumers showing signs of being eager to return to normal end-of-summer preparations. As social distancing guidelines eased earlier this spring, some retai...
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Source: retaildive.com