Car Buyer Journey Study Shows More Satisfaction With Car Buying After Two Years of Declines
In 2023, 69% of consumers reported being highly satisfied with the overall vehicle shopping and buying process, up from 61% in 2022. When considering the dealership experience, 74% of all vehicle buyers reported that they were highly satisfied – 79% for new-vehicle buyers.
Fleetnet America Isabelle Helms Las Vegas National Automobile Dealers Association Inc On Linkedin Customer Research
Source: theautochannel.com