Page 8 - It Rules News Today

The government is likely to amend the IT Act to introduce rules for regulating AI companies and generative AI models. These amendments are expected to

Deepfakes are manipulated videos or other digital representations that use artificial intelligence to create cogent videos or audio of individuals they never did or said, posing a risk of spreading misinformation and damaging their reputation.

Cyber Fraud: Chandrasekhar said the IT ministry has made it clear to the platforms that they cannot carry advertisements of fraudulent loan apps as those are misleading and exploit people using the internet.

Facebook had earlier turned down the request against removal of the posts in question, saying that they did not violate its community guidelines.

Companies asked to communicate prohibited content clearly and precisely to users

The advisory by the Ministry of Electronics and Information Technology (MeitY) mandates that intermediaries communicate prohibited content, particularly those specified under Rule 3(1)(b) of the IT Rules, clearly and precisely to users.

The advisory emphasises the need for clear communication to users regarding content that is not permitted under the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules.

The advisory says that terms of service and user agreements must clearly highlight that platforms are under obligation to report legal violations to law enforcement agencies.

The government on Tuesday advised all intermediaries - including social media platforms like Instagram and X - to ensure users "do not violate the prohibited content" rule of the IT Act, as it bids to combat the worrying trend of deepfakes.

Intermediaries will be under obligation to report violations to law enforcement agencies