Blue Ivy joins mom Beyonce in new Ivy Park campaign She inserted herself into this shoot.
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Blue Ivy Carter has made her modeling debut alongside her famous mother for a new Ivy Park campaign.
The 9-year-old daughter of
Beyoncé and
JAY-Z shows off her dance moves in a promo of the various designs for the new Adidas x Ivy Park line, dubbed “Icy Park,” which launches on adidas.com on Feb. 19 at 4 p.m. EST. Beyoncé’s mom,
Tina Knowles-Lawson, shared on social media that Blue was not scheduled to appear in the campaign.
“My Beautiful grandbaby Blue Ivy looking like a little super model in her Ivy Park,” she captioned the Instagram. “Swing your hair Blue ,!!!!! She inserted herself into this shoot. No she was not supposed to be in it ! She was just hanging out and got dressed and I guess she said ‘I’m not gonna tell you what I could do I’m gonna show you.’ I love that aggressive spirit My Blue Blue!!!!”
The singer also took to Instagram to share another photo of a previously shown pink two-piece ensemble while standing inside a white fur-lined Jeep with a paint job to match her eye-catching outfit.
With less than a week before the release of her Icy Park collection, Beyonce has been giving sneak peeks of the skiwear-meets-streetwear drop on her own Instagram, as well as the brand s official IG account. Other celebrities involved in the campaign include rapper Gucci Mane and singer Kaash Paige.
Beyonce first unveiled her third Ivy Park x Adidas collection in January with an electrifying visual of snow-capped mountains. The collection includes cozy textured pieces made from faux sheepskin and performance terry materials, a new Ivy Park monogram and ski tag print, and a new Your Park Is Your Wonderland mantra.