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Now though we’ve had time to think harder about how our businesses work and many pubs are bringing in money-saving equipment and software to help boost the bottom line.
In the middle of the coronavirus pandemic pubs had to switch their businesses into more tech-focused operations for various reasons, but the main driver was the need for booking and payment systems.
Countless apps rose from the nowhere and were taken up by desperate operators who needed solutions to problems they’d never encountered before – mainly ordering and paying from tables but also the need for more intelligent booking software.
by David Prior
Manchester-based Jam has completed a branding project for credit union business Kesho after winning a three-way pitch.
Jam was hired to rebrand two of the company’s core brands, Kesho and Curtains, whilst creating and launching a brand for a new consumer e-money account.
The agency was challenged with upholding the brand’s heritage and maintaining customer loyalty whilst refreshing the brand in line with the company’s vision for the future.
Jam transformed Kesho into Sercle with a "bold new look and narrative", and Curtains was rebranded to Sercle Platform.
It also created Vox Money, an online e-money account for those previously overlooked by traditional banks.