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Adore Beauty exploring bringing its brand to life in a physical format

Adore Beauty is considering what a physical retail store could look like from a brand awareness perspective.

What went wrong with Australian online skincare and make-up retailer Adore Beauty?

Adore Beauty entered the ASX in late 2020 with a market capitalisation of $650 million, enticing more women to invest for the first time. Now the gloss has worn off.

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