Maxcess has appointed Javeed Ashraf Buch as vice president and general manager Americas. Buch brings over two decades of sales and service experience in web converting applications and machinery, including film extrusion lines, printing presses, business development, aftermarket service and customer support. In his new role, Buch will be responsible for leading Maxcess’ sales and customer experience strategy for OEM and aftermarket customers across North, Central and South America.