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While the platform has had first-look deals and television and film development projects with some of the largest companies in the world, including Sony, this is its first such arrangement with Netflix.
This is a timely demonstration of what has made Wattpad—and what can make Kindle Vella—such a valuable property in terms of books-to-film/words-to-screen development.
The timing of this announcement shows Wattpad to be the current dominant player in the serialization field, and Toronto today has illustrated what eventually may be one of the key advantages to Amazon in its new Vella development.
Godoy’s story, a 2016 Wattys winner on the platform with its 90+ million users, has drawn more than 176 million reads since its appearance. That, to film and television producers and studios means a built-in audience. This is why so many major entertainment media are willing to work with a platform like Wattpad and Vella.
United-statesArgentinaBoliviaEcuadorUruguayChileDallasTexasTorontoOntarioCanadaPanamaIntellectual property is the lifeblood of entertainment, and Hollywood badly needs a transfusion.
Stuck recycling the same ideas and producing the same franchises, Hollywood is now looking to podcasts, news articles, and even songs and paintings to dredge up stories that could be hits with global audiences. Finding the right stories—and developing them into things that actually exist on screen—can be an arduous, money-draining process.
One company thinks it has found an efficient new way to sift through millions of user-generated stories to find the next Hollywood hits: artificial intelligence. And, on occasion, it actually brings fans of those stories into the arcane process of developing them for the screen.
HollywoodCaliforniaUnited-statesSouth-koreaSouth-koreanJessica-cunsoloAron-levitzNetflixDisneySony-picturesSonyKissing-booth Text size Allen Lau has a behind-the-scenes view of how people are staying entertained during the pandemic.
Lau, 52, is the Toronto-based CEO and co-founder of the Canadian entertainment company Wattpad. Its core product is an app that lets writers and readers around the world share and discover stories.
“Because we have so much content, we see a million uploads every day in 50 languages around the world,” Lau says.
As countries started with Covid-19 restrictions, he noticed clear shifts in usage patterns. “The impact on us, (looking) at numbers in terms of number of readers and writers, reading time, and number of stories uploaded, increased by 30% to 100% literally overnight when we saw a country starting to lock down,” he says.
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