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Dairy Farmers acknowledges little sacrifices made for loved ones in new campaign via AJF
July 19, 2021 9:37
Bega took over Lion Dairy & Drinks in January 2021, becoming Bega Dairy & Drinks.
In the 30-second spot, the healthcare worker mother gets home from work, checks in on her son, and then goes to bed. The teenage son then decides, instead of making himself a bowl of cereal, to make his mum a cup of coffee with the last of the milk. The spot ends with a shot of the empty Dairy Farmers’ milk carton, with the tagline: “Here’s to good”.
The campaign is for the Dairy Farmers Classic and Dairy Farmers Thick & Creamy products.