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MAD STARS 2023 has welcomed attendees to the second day of its festival today. The festival is built around the theme, Reboot!, celebrating the opportunity to refresh for the post-pandemic era. It aims to inspire the creativity that will change the world and contribute to mankind in a meaningful way
Has the marketing industry invested too much in technology and quantifiable returns-on-investment at a cost to creativity and ideas that can truly stand out? Campaign explores if the era of big investment in technology has come at a cost to creativity?
The MAD STARS, the global festival celebrating marketing, advertising and digital content, has announced complete list of final juries for the prestigious 2023 awards.