Joe surveyed the parking lot and locked eyes on a recently-delivered 2022 Nissan Sentra test car. “I remember the Sentra S-E-R,” he said, noticing the SR badge on the sedan’s rear. “That car was great. Back in the day, see, Nissan used to be like BMW. Its buyers were very much in the know.” A […]
Robert Cumberford at home with his prototype Martinique 002. MUST CREDIT: Bloomberg photo by Matthieu Rondel.
Published July 03. 2021 12:01AM
By Jamie Kitman, Bloomberg
Car designer Moray Callum remembers unveiling his latest project at the 1993 Geneva Auto Show: the Aston Martin Lagonda Vignale concept, a radical, swooping four-door sedan far afield from the Le Mans-winning race cars and James Bond coupes that made the British marque famous.
A proud Callum years later would call the car a crowning achievement of his career.
But that evening, at an industry party aboard a yacht on Lake Geneva, Callum says a former boss introduced him to Robert Cumberford, a protege of the legendary Harley Earl at General Motors Corp., the man who literally invented modern-day automotive design. In the time since his work alongside Earl in the 1950s, Cumberford had built his influence through independent commissions and magazine reviews of the latest models. Callum, thrilled to meet Cumberford
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