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Budget targets loopholes critics call crucial to renewal
herald-review.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from herald-review.com Daily Mail and Mail on Sunday newspapers.
Budget targets loopholes critics call crucial to renewal
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Budget targets loopholes critics call crucial to renewal
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Budget targets loopholes critics call crucial to renewal
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RM Williams pursues fresh media strategy
Iconic Australian brand brings on new local agency to help drive global media insights, strategy and execution
Recently returned to local hands, RM Williams has appointed a homegrown media agency to spearhead its global media buying, insights and strategy.
The Australian footwear, clothing and accessories manufacturer and retailer has selected Audience Precision to provide insights, global media strategy and offline media buying across 12 markets including Australia, the US, Canada, UK and several European markets. The competitive pitch and selection process involved four other agencies and comes on the back of the brand’s change in ownership.