Page 26 - Just Essentials News Today

Cost of living crisis forces shoppers to switch grocery shops

Asda’s new budget range, Just Essentials, has hit the headlines this week with its bright yellow packaging.

Asdas new Just Essentials product line is aimed at helping those on the lowest-income shop amid the cost of living criss - but not everyone is on board.

Shoppers have called out Asda for the embarrassing bright yellow packaging of its re-branded budget range, claiming it advertises that you are broke and acts like poverty markers.

Asda has hit back at criticism saying: “We don’t understand why anyone would feel embarrassed for saving money.”

Asda has hit back at claims its new Just Essentials range embarrasses shoppers with its bright yellow packaging.

MISS MONEYSAVER: Many parents I know are planning to get round the cost of travelling by spending most of the holidays in their local area, with a few special trips here and there.

As the cost of living continues to affect families across the UK, Asda has launched a new online money-saving advice hub.

As the cost of living continues to affect families across the UK, Asda has launched a new online money-saving advice hub.

As the cost of living continues to affect families across the UK, Asda has launched a new online money-saving advice hub.