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Twitter debuts new ad features, revamped algorithm ahead of e-commerce push

Twitter Inc on Tuesday (Oct 12) rolled out new ad features and revamped the algorithm that decides which ads users see, as part of an effort to lay the groundwork to launch future ecommerce features, the social networking company told Reuters. The new features come as Twitter is pushing to grow its performance advertising business, a strategy that aims to...
Kamara Benjamin Twitter Inc San Francisco Based

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