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DS Automobiles UK has appointed Robins and Day’s head of marketing and connected customer, Keely Davidson, as its new marketing director.
Former Peugeot UK head of brand marketing Davidson enters the new role with over 20 years of experience with the PSA Group (now Stellantis) and replaces Mark Blundell.
Blundell has moved to become UK managing director of Stellantis leasing company Free2Move.
Davidson said: “I’m thrilled to be joining DS at this exciting junction of the brand’s development.
“As a brand, we’ve achieved so much already, reflected in us overtaking Lexus in market share across Europe.