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TCEB Debuts âThailand MICE Virtual Expoâ, Connecting Thai MICE Entrepreneurs with Global Market
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published : 19 Feb 2021 at 16:30
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TCEB takes the initiative in holding Thailand MICE Virtual Expo, the countryâs first virtual edition of such event, during 24 and 25 February. The aim is to create a platform for Thai MICE entrepreneurs to harness opportunities to connect with potential global buyers, while business webinars and live streaming workshops are organised to showcase Thailand branding. Around 3,000 participants from around the world are expected. Mr. Chiruit Isarangkun Na Ayuthaya, President of Thailand Convention and Exhibition Bureau (Public Organization), or TCEB, stated that Thailand MICE Virtual is the country’s first virtual event aimed at promoting Thailand’s MICE industry. The objectives are to help prepare and maintain the global competitiveness of Thai MICE industry in the face of ongoing COVID-19 infection and travel restrictions, hence, the need to leverage technology to create a virtual event.