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Kinnect launches CX practice, appoints Bharatesh Salian to lead

Mumbai: Digital media company Kinnect on Wednesday announced the launch of its customer experience (CX) practice. The agency has named Bharatesh Salian as senior vice president - marketing science and CX, who will be heading this new division. The CX practice will provide meaningful brand interactions throughout the consumer journey. It unites nearly 100 of Kinnect’s creative,

Why is a 10-year-old recreating popular ads and posting them online?

In the last three months, popular ads for Cred, Good Knight, Tide etc have been recreated for the internet. We dig into the who and why of it.

Kinnect bolsters senior creative management with key appointments

Mumbai: Media company Kinnect has announced the key appointments in order to continue its focus on the product offering, people and consolidating client businesses under the new operating system. The agency has promoted Kartiyeka Tiwari to national creative director from his prior role of VP- creative strategy, Mithun Mukherjee to executive creative director from senior

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