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How BioWare s Anthem Went Wrong

To sign up for our daily newsletter covering the latest news, features and reviews, head HERE. For a running feed of all our stories, follow us on Twitter HERE. Or you can bookmark the Kotaku Australia homepage to visit whenever you need a news fix. It wasn’t even supposed to be called Anthem. Just days before the annual E3 convention in June of 2017, when the storied studio BioWare would reveal its newest game, the plan had been to go with a different title: Beyond. They’d even printed out Beyond T-shirts for the staff. Then, less than a week before the Los Angeles press conference held by BioWare’s parent company, Electronic Arts, word came down that securing the rights to the trademark would be too difficult.

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