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HE hotly anticipated Barbie movie, It s a Barbie World, premiered in London last week, blazing a trail of pink glory across the city that both delighted and surprised fans. Stars from the movie, and.
The Secret s Nostalgia Marketing! It s The Pick Of The Brands Celebrating King Charles Coronation bandt.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bandt.com.au Daily Mail and Mail on Sunday newspapers.
Brands jumping on the King Charles III coronation bandwagon are often tapping into a sense of nostalgia around the institution of monarchy, but they should be aware that not everyone shares that feeling and they could alienate consumers as much as engage them.