The release of a new vintage of Sassicaia is quite an event in the fine wine world, but the approach from the Incisa della Rocchetta family eschews hype and fanfare in favour of self-assured understatement. Richard Woodard reports.
Big plans revealed for Sassicaia estate as it celebrates 50 years 17th March, 2021 by Patrick Schmitt
In an exclusive interview last week, Sassicaia ambassador Priscilla Incisa della Rocchetta told
the drinks business that big plans were afoot for the Tuscan estate as it marks 50 years since its first wine was made for commercial release.
Having unveiled the 2018 Sassicaia to the trade and press last month, Priscilla said that the latest release marked the 50
th year since Sassicaia’s inaugural commercialised harvest – which was 1968 – although not strictly the 50
th vintage, as the estate chose not to make a wine in 1969 and ’73.
Prior to the 1968 harvest, the wines from Tenuta San Guido were a “private affair”, only to be consumed at the estate.