Page 2 - Lemon Gin News Today

6th May 2021 Alcopop brand Hooch is moving into the spirits category with the launch of three flavoured spirits. The new range consists of Raspberry & Lemon Gin, Lemon Gin, and a Mango & Lime Rum. They will be available in 700ml bottles (ABV 37.5%) and retail at £20. Hooch owner Global Brands worked with a third-party manufacturer to bring the drinks to market. The range was created on the back of “extremely strong” growth for the brand in the off-trade (106%) and aims to tap into the boom...

Hooch is moving into the spirits market with the launch of three ready-to-drink flavoured spirits. The range consists of a Lemon Gin, a Raspberry &

Hooch is moving into the spirits category. The flamboyant RTD brand has unveiled a trio of 37.5% abv spirits: Lemon Gin, Mango & Lime Rum, and Raspberry & Lemon Gin. They were “based on the classic Hooch alcopop”, said the brand, offering a “fruity zing”. Hooch owner Global Brands worked with a third party manufacturer to bring the drinks to market. The opportunity in spirits was “sizeable”, said Global Brands senior brand manager Charlie Leaver. “Following a boom in gin popularit...

Flying Fish hard seltzer Flying Fish has launched a hard seltzer in South Africa: hoping to pioneer the category in the country. The 5.5% ABV drink (pictured above) comes in 300ml slim cans in two flavors: lemon and lime; and raspberry.  "Flying Fish created South Africa’s first flavored beer and true to its nature of challenging convention and norms, is officially launching Hard Seltzer in the country,"​ says South African Breweries (a subsidiary of AB InBev). "In true Flying Fish nature,...