Dive Brief:
Food52 on Monday announced it has acquired housewares brand Dansk from Lenox Corporation for an undisclosed amount.
The website said it plans to revitalize Dansk, which is known for its Scandinavian design elements, while preserving its well-known identity, according to a company press release. The brand s official relaunch will happen early next year.
To lead the relaunch, Food52 brought on branding strategist Christine Muhlke, who has expertise in food, culture and design from her experience at Bureau X food consultancy, Bon Appétit and The New York Times Magazine.
Dive Insight:
Food52 s acquisition of Dansk comes as the home category has been experiencing exponential growth.
Press release content from Business Wire. The AP news staff was not involved in its creation.
Food52 Acquires Dansk, Plans to Revitalize the Heritage Home Brand
May 3, 2021 GMT
NEW YORK (BUSINESS WIRE) May 3, 2021
Food52, the premier cooking and home brand, announced today that it has acquired heritage housewares brand Dansk from Lenox Corporation. Often credited with reinventing the American tabletop and bringing Scandinavian design to the United States, Dansk was founded in 1954 by Ted and Martha Nierenberg and became wildly popular in the 1960s and 70s. Since the Nierenbergs sold the company in the 1980s, it has been owned by Brown-Forman Corporation and Lenox Corporation, among others. Following today’s acquisition, Food52 plans to revitalize and relaunch Dansk, while preserving its beloved and internationally known identity.
Lenox Corporation, America s Leading Tabletop, Giftware And Home Entertaining Company, Announces New CEO Bob Burbank
Mads Ryder to Join Board
Lucas Updegraph is New Chief Revenue Officer
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BRISTOL, Pa., April 15, 2021 /PRNewswire/ Lenox Corporation announced today that current CEO Mads Ryder is stepping down and will be replaced by Bob Burbank.
With a career spanning over 20 years within the consumer products arena, Burbank has held senior leadership roles, including CEO, SVP and Global General Manager, at such well-known brands as Burton, Cannondale, and G-Form Protection.
LENOX CORPORATION, AMERICA S LEADING TABLETOP, GIFTWARE AND HOME ENTERTAINING COMPANY, ANNOUNCES NEW CEO BOB BURBANK
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SAN FRANCISCO, April 7, 2021 /PRNewswire/ The global commercial tabletop kitchen products market size is expected
to reach USD 17.74 billion by 2028, according to a new report by Grand View Research, Inc. It is expected
to expand at a CAGR of 7.5% from 2021 to 2028. The evolution of self-service kiosks and the popularity of buffet systems in restaurants have resulted in the growing adoption of commercial tabletop kitchen products. Besides, events such as holiday parties, business meetings, weddings, or any other social gathering require feeding a large number of people, wherein a buffet system is considered to be the ideal service option. This scenario is expected to result in the growing adoption of different buffet service utensils and serving ware, such as plates and drinkware.
tanmayFebruary 17, 2021 4
Global High-end Kitchenware Market Research Report by Product Type, End-User / Application and Regions / Countries Forecast to 2025
The High-end Kitchenware Market research report discusses the key drivers influencing global growth, opportunities, current challenges and the risks faced by key players and the market as a whole. The Research study also analyses key emerging trends and their impact of Covid-19 on present and future development.
High-end Kitchenware market share is expected to offer several growth opportunities to the stakeholders of the market during the forecast period. However, there are several environmental and governmental regulations on the use or discharge of High-end Kitchenware, primarily to reduce casualties and minimize its adverse effects on the environment.