Live Roadside News Today

Now Near Next – The Latest View from OOH January 29, 2021 James Byrne, marketing manager, PML Group with this week’s view from OOH. This week we publish new research on OOH’s ability to motivate consumer action, particularly as an online driver. We also include news of a new digital network for Dublin and some of the country’s other biggest towns and cities as well as the latest TII traffic data, showing incremental increases in traffic levels over recent weeks. OOH Drives R...