Page 2 - Lixir Drinks News Today

Molson Coors launches Beverage Hub for beyond-beer beverages Molson Coors has entered into three new partnerships – with Jimmy’s Iced Coffee, Lixir Drinks and Tarquin’s Gin & Twin Fin Rum – as it launches a Beverage Hub division dedicated to building beverages beyond beer. Molson Coors will gain exclusive distribution rights for Jimmy’s Iced Coffee, Lixir Drinks and Tarquin’s Gin and Twin Fin Rum from Southwestern Distillery across its established on and...

7th April 2021 Molson Coors Beverage Company has launched its Beverage Hub, a dedicated team to support its increasing portfolio of brands in emerging, fast-growth categories. It has also announced three new distribution partnerships as it continues to expand its footprint beyond the beer aisle. The new 15-strong Beverage Hub team, led by Director Jack Daniel, will focus on building independent partnerships with new brands in key sectors, like Ready-to-Drink (RTD), adult soft drinks and premium...

The drinks giant has signed up to sell and distribute Jimmy’s Iced Coffee Molson Coors is moving into iced coffee, spirits and mixers, with a trio of new distribution deals. The drinks giant, which embarked last year on a major push outside of its beer heartlands, has signed up to sell and distribute Jimmy’s Iced Coffee, Lixir Drinks and Southwestern Distillery’s Tarquin Gin and Twin Fin Rum brands. It will distribute Jimmy’s and Lixir to the on and off-trade nationally. Southwestern, m...

This week in the world of drinks: an energy drink brand installs a Sir David Attenborough ice sculpture on the banks of Thames, a petition is launched for a G&T emoji, and liqueur maker Luxardo celebrates its 200th anniversary.