The Zero Emissions Vehicle mandate (ZEV) requires all car brands to be increasing the number of new EVs that are sold this year towards a 22% market share, but retail demand is stalling due to price pressure and infrastructure barriers for consumers who are on the fence or unsure.
This webinar will look at how automotive retailers are becoming trusted local experts on EVs, key strategies to help increase the ratio of EVs at the point of sale and how offering holistic EV aftersales support and knowledge is even more essential for the mass market customer.
Panellists to include:
Fraser Brown: Managing Director, MotorVise
Adam Derbyshire: Managing Director, Spirit Hyundai
Sam Luscombe: Sales Director, Luscombe Motors
Nathan Tomlinson: Dealer Principal, Devonshire Motors
Chaired by:
Tom Seymour: Contributing Editor, AM
Automotive retailers that are investing in digital services to offer a seamless customer journey online and in the showroom are reporting higher sales volumes, according to Auto Trader.
Former ASE chief commercial officer Mike Fazal has left the automotive retail advisory business to go “all-in” with his car subscription business Karzoom.
Government’s axing of its plug-in car grant (PiCG) electric vehicle buying incentive will “heavily disincentivise EV adoption”, according to the National Franchised Dealers Association (NFDA).
February’s new car registrations remained 25.9% down on pre-pandemic 2020 as Russia’s invasion of the Ukraine created increasing doubt about a volume recovery for car retailers.