KIE attributed Honasas success to its strong marketing acumen, flair for spotting emerging trends and capitalising on them, and nimble execution, however, also lists potential key risks of further deceleration in ME growth and a rise in competition from traditional BPC players/platforms.
Shares of Honasa Consumer, Mamaearth parent, hit a record high of ₹510.75 apiece earlier this year on January 23 but then entered a path of correction. Following the volatile performance of the stock since listing, brokerages have remained undetermined regarding its outlook; Here s what they say.
Citi has initiated coverage on Mamaearth parent Honasa Consumer with a ‘buy’ call and a target price of ₹550, implying a 26 percent potential upside from its current market price of ₹436.25 (as on February 26).
The Mamaearth stock witnessed strong investor interest as nearly 51 lakh shares traded on the NSE around 2:35 pm. The traded value of the shares stood at Rs 227.14 crore. On BSE too, the stock hit the upper circuit with volumes shooting up by 1.67 times around this time.