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February 28, 2021
This story is available exclusively to Insider subscribers. Become an Insider and start reading now. Mondelez said Tuesday that it acquired paleo chocolate brand Hu, taking complete ownership after making a minority investment in the brand in 2019. CEO Mark Ramadan, who agreed to join Hu not long after Mondelezs initial investment, told Insider that he helped the founders make several changes that made the brand more appealing to Mondelez for a larger relatio...
January 7, 2021
MondelÄz International Acquires Well-Being Snack Company CHICAGO â MondelÄz International is building up its product lineup with the acquisition of Master Holdings, parent company of Hu Products. Hu, which comes from the phrase "Get Back to Human,"Â is a U.S.-based snacking company offering high-quality snacks made from simple ingredients. Founded in 2012 as a family business by Jason H. Karp and siblings Jordan Brown and Jessica (Brown) Karp, Hu began as Hu Kitchen in New Y...