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WPP invests in new German agency OH-SO Digital

WPP announces it has acquired a minority stake through a capital investment in OH-SO Digital, a new digital-first agency launching on 1 March. The agency aims to revolutionise how brands deploy digital marketing as a key driver for growth, using innovative creative solutions that are customer-centric and powered by the latest tech developments. OH-SO Digital will partner with clients to combine marketing, commerce and technology to co-create digital products, platforms and software....
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WPP acquires stake in OH-SO Digital, a revolutionary digital-first agency

WPP has acquired a minority stake in OH-SO Digital, a digital-first agency focused on revolutionizing digital marketing for growth. Led by industry veteran Mattes Schrader, OH-SO Digital aims to combine marketing, commerce, and technology to create innovative solutions. This strategic investment strengthens WPP's digital offering in Germany.
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