Page 41 - Marketer News Today

Personality. thats terrifying but true. >> why reach for conspiracy theory when there is simplicity. the presidents impulsiveness was the first thing that as a candidate we all said this is a completely inappropriate trait and the electorate will see that you just cant have somebody who is wildly impulsive. you dont have to know anything else about him. >> this was a good substantive argument against him. i think people looked at him and were like this hugely successful guy how he must have been...

Impulsiveness was the very first thing that as a candidate we all said, well this is a completely inappropriate trait and the electorate is going the see you can have somebody who is wildly impulsive. dont have to know anything else about him. >> yeah, and it was a good substantive argument against him. i dont think it carried water. i think people looked at him and were like oh, this hugely successful guy, he must have been good at things if he was so successful. and the answer is there are som...

He just constantly overpromises and hes done this on so many different things, claiming that so many things are going to be so easy. hes going to build that wall and health care is going to be easy and all of these other things are going to happen and he picks the thing that really is the hardest thing and says im going to fix it and, guess what, its not really even that hard. >> and dennis ross, who worked in the clinton administration on these issues, he said the thing about jared kushner is h...

Best building, most glamorous building, whatever. as president, its a different thing. but why do you think -- do you think its inherent in him that hes a marketer, that thats the way it is? he views it as -- >> look, if you are starting the beginning of this relationship, tough make both sides feel good about this process and thats a bit of what hes doing, helping to frame and present it. and the thing, too, is this is an asset that hes bringing up in his presidency for something that too often...

That you think of as perennial companies. >> i think amazon leads the pack in perennial marketing. theyre actually targeting you based on your purchasing behavior, so amazon doesnt say, you hit 40, now you need some -- i think apple is a great example of a company thats perennial. i use their products religiously and so do my children. when my daughter was 18 months old, apple has such an intuitive product that she knew how to pinch and pull and swipe. >> when margaret johnson chief creative off...

It is going to be a huge windfall for the upper class. if you run a business and you can run your income through that, then youll benefit enormously. what we have is a press release. we dont have details. i would suspect like you saw today with sean spicer, every single one of these things, as popular as they are, will be trotted up and walked back. im guessing the wealthy will get the tax cuts. >> at some point dont people see through this? dont they say, you rushed something out on a piece of ...

This is the inclusiveness we need in this divisive world right now. >> give me a list of companies you think of as perennial companies? >> amazon leads the pact. they are targeting you based on your purchasing behavior. amazon doesnt say you hit 40, you need geratol. i use their products and so do my children. when my daughter was 18 months eald, apple has such an intuitive product, she knew how to pinch, pull and swipe. >> when they read meat the perennials, she knew gina was on to something. y...

In and side with the republican party so they can achieve some of these big objectives. i think it would be, as the president said, a political bloodbath to go into the midterms of 2018 without some of these big accomplishments, chief among them, repealing and replacing obamacare. >> when it came to house minority leader nancy pelosi making a comment this week about getting legislation through, saying we harken back to the days of george w. bush being in office. one of your colleagues, former wh...

Compared himself to what president obama had done at this point. i think if he doesnt feel hes hitting the markers, youre going to see him get a bit erratic, which is never good. >> thank you, ashley. the ap is looking at the presidents first 100 days, talking about sort of the presidents position on global agreements. they write, that allows him to tell his base, of the pivots or flips, that he is getting a better deal than bush or obama got, and reensure the institutions it is being done wit...

Some of what trump is doing is trying to get the approval that he gets from using the military, the sort of love from the media he gets, the sort of respite from the ridicule and attacks on his other aspects of his agenda by using the military sort of as a way to boost himself? >> so i think we saw during the campaign is that donald trump has this remarkable intuition, this native intelligence almost on how to please the crowd, how to get the applause. i think its innate to who he is as a market...