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Detailed text transcripts for TV channel - MSNBC - 20101219:12:55:00

service here comes santa claus here comes santa claus right down santa claus lane i have a secret. i don t market heavily. just once a year i come out. that s it. if i was there every day bombarding them with stories and marketing messages, they would stop paying attention. but because i m only here once a year, they do pay attention. i do have a marketing strategy, and i learned the one from my friend seth goodin. he wrote a book called all marketers are liars. they re good story tellers. that s what i am. if you watch tv, they tell stories about santa. if you read books, they tell stories about santa. all the kids know stories about me, and that s how i get my message out there is that you santa claus

Detailed text transcripts for TV channel - MSNBC - 20120121:10:31:00

here to help. that s why we are proud to present your business on msnbc. hi, earn. i m j.j. ramburg and welcome to your business business where we give you tips and advice to help your business grow. the culture of a company may be one of the most important yet most overlooked areas for business small business owners. having a strong culture helps you hire the right people, put out the right marketing messages, and steer your company with a working compass. today we meet someone who has mastered these ideals. the next story is by far one of the most fun that i ve done in the past six years. you ll see why.

Detailed text transcripts for TV channel - MSNBC - 20120122:12:01:00

here to help. that s why we are proud to present your business on msnbc. hi. i m j.j. ramburg and welcome to your business where we give you tips and advice to help your business grow. the culture of a company may be one of the most important yet most overlooked areas for business small business owners. having a strong culture helps you hire the right people, put out the right marketing messages, and steer your company with a working compass. today we meet someone who has mastered these ideals. the next story is by far one of the most fun that i ve done in the past six years. you ll see why.

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