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MediaMath and PubMatic Partner to Roll Out Source Initiative Across Asia

MediaMath and PubMatic Partner to Roll Out Source Initiative Across Asia MediaMath’s fully accountable, addressable supply chain now available across PubMatic’s extensive publisher network in Asia SINGAPORE, Feb. 17, 2021 (GLOBE NEWSWIRE) MediaMath, acclaimed independent advertising technology company for leading brands and agencies, today announced a new partnership with PubMatic that furthers the SOURCE vision of alignment across the programmatic ecosystem. MediaMath continues to expand SOURCE’s accountable and addressable supply chain, by partnering with PubMatic – making PubMatic’s premium Asia supply available to MediaMath buyers. Working with industry-leading partners to align the interests of brands, agencies, publishers and technology providers, MediaMath has created a transparent digital media ecosystem built to navigate the advertising industry’s most demanding challenges.

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