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Stay updated with breaking news from Maximum Effort. Real-time updates on events, politics, business and more.
March 10, 2022
Ryan Reynolds and Free Guy director Shawn Levy team up for another original sci-fi movie with The Adam Project. Read our review...
March 10, 2022
Somewhere along the line, Ryan Reynolds became the most playful actor we have. That might...
March 9, 2022
Ryan Reynolds and Will Ferrell are teaming up for a modern musical interpretation of A Christmas Carol in the new film Spirited.
March 7, 2022
Ryan Reynolds’s signature sarcasm is adopted by 13-year-old actor Walker Scobell in a playful new joint ad for Kraft Mac & Cheese and Netflix. Together, Reynolds and Scobell promote the indulgent boxed dinner and their new sci-fi Netflix film The Adam Project.
March 1, 2022
Netflix has revealed a brand new The Adam Project trailer for the upcoming sci-fi action dramedy, starring Ryan Reynolds and newcomer Walker Scobell.
February 22, 2022
Reynolds thinks his ad agency, Maximum Effort, earns its success from "moving at the speed of the culture".
February 21, 2022
Netflix has dropped The Adam Project clip from Shawn Levy's forthcoming sci-fi action-adventure film, featuring Ryan Reynolds and Walker Scobell.
February 14, 2022
Marketers discussed ways into the metaverse, among other topics, at Digiday Media's CMO Summit.
February 11, 2022
HUNDREDS of gin and tonics were given away at the Turf Hotel in Wrexham on the first anniversary of Rob McElhenney and Ryan Reynolds’ takeover of…
February 10, 2022
Netflix has released The Adam Project teaser trailer for Shawn Levy's forthcoming sci-fi action-adventure film, starring Ryan Reynolds.