Shah gives rumba a sweeter rhythm
Summary
The survival of Rumba as the popular sound of East and Central Africa is facing a threat from the dominance of other African pop sounds that have transformed to meet the demands of the continent s youthful generation.
The West Africans have rebranded their trademark genres of Highlife and Afrobeat into the contemporary Afropop and Afrobeats while South Africans have tweaked Electronic House music into Amapiano.
Friday April 16 2021
Shyam Shah whose stage name is SHAMA is a UK based Kenyan rumba guitarist, singer and producer. PHOTO | POOL
By BILL ODIDI
Summary
The survival of Rumba as the popular sound of East and Central Africa is facing a threat from the dominance of other African pop sounds that have transformed to meet the demands of the continent s youthful generation.