Former BARC CEO rigged random sampling of 40 weeks: Mumbai Police
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Last Updated: Dec 28, 2020, 08:49 AM IST
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The Mumbai Police also told the court that they have come across certain email exchanges between Dasgupta and another accused Romil Ramgarhia, the former chief operating officer (COO) of BARC, discussing ‘illegal manipulation’ of ratings of Republic TV and Republic Bharat.
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The police also told the court that as the CEO, Dasgupta used his seniority to pressurise employees under him to manipulate TRPs.
Mumbai: The Mumbai Police, while seeking the custody of Partho Dasgupta, the former CEO of TV rating agency Broadcast Audience Research Council (BARC), told the court that Dasgupta manipulated data to keep the Times Now news channel at the number two slot in spite of a higher viewership.