Council approves Silver Spring Business Improvement District
Structure gives marketing, promotion control to private sector
July 27, 2021
Montgomery County Government
Businesses in downtown Silver Spring will have greater control over marketing and promotions, under a plan the Montgomery County Council approved Tuesday.
The Silver Spring Business Improvement District, or BID, aims to improve the business climate and marketing of the downtown area by replacing some of the marketing and promotion responsibilities of the Silver Spring Urban District.
BIDs are seen throughout the Washington, D.C., region, including 11 in the nation’s capital.
County Council President Tom Hucker and Council Member Hans Riemer proposed the Silver Spring BID. Riemer said he’s heard from several businesses in downtown Silver Spring who want more control over marketing the area.