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August 10, 2023
Apple used to dominate in schools and with K-12 kids. But as back-to-school season kicks off, it appears to be bowing out of the market.
August 10, 2023
Apple's share of the K-12 education market has been eroding since at least 2017, when cheap Windows computers and Google Chromebooks…
June 6, 2023
Apple's AR/VR gadget is a big gamble with a fatal flaw, columnist Michael Gartenberg argues.
June 5, 2023
By all accounts, the company’s new VR headset is bulky, imperfect, and not an obvious game changer. What gives?
June 3, 2023
Explore the debate on Apple's pricing strategy. Are Apple products overpriced or do they justify their premium cost? Discover why they're expensive and if they're worth your investment. Unveil the details here.
May 18, 2023
The Apple Reality Pro headset is expected to cost $3,000, but it still has a real shot at reinventing the category.
May 18, 2023
Michael Gartenberg, a former marketing executive at Apple, said its mixed-reality headset is following a "doomed model" like Google and Microsoft. Jerod…
May 18, 2023
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May 14, 2023
The Wall Street Journal confirms a bunch of Apple Reality Pro rumours and adds some of its own speculation
May 14, 2023
Apple introduced Siri 12 years ago but has since been eclipsed by competitors, Michael Gartenberg, a former Apple exec and Gartner analyst, says.