Page 2 - Michael Strober News Today

The rise of CTV has brought a new level of control, transparency and reporting to TV

Operator: Good day, and welcome to Nexstar Media Groups Second Quarter 2023 Conference Call. Todays call is being recorded. I will now turn the conference over to Joe Jaffoni, Investor Relations.

Says current methods “inadequately” measure its audiences and their impact

Nexstar has spent the past two years building its national media business with The CW as a central part of that strategy. The CW will soon be put to the test as its third iteration hits viewers.

NEXSTAR MEDIA GROUP REPORTS RECORD FIRST QUARTER NET REVENUE OF $1.26 BILLION Q1 Consolidated Net Revenue Drives Operating Income of $204 Million, Net Income of... | May 9, 2023

09.05.2023 - Nexstar Media Group, Inc. (NASDAQ: NXST) (“Nexstar” or “the Company”) today reported financial results for the first quarter ended March 31, 2023 as summarized below: Summary 2023 First Quarter Highlights NEXSTAR - CONSOLIDATED(1)     Three Months ...

Nexstar Media Group today appointed Jamie Calandruccio executive vice president of platform monetization & strategy, responsible for developing Nexstar’s revenue management strategy for ad sales, optimizing the company’s advertising inventory, and strengthening its programmatic business. In this newly created role, she will work closely with Nexstar’s sales team to increase revenue and serve client needs […]

In the newly created role, Calandruccio will oversee advertising inventory and revenue management strategy for ad sales

More layoffs are underway at The CW, Variety has confirmed.

The newly created ad sales structure will focus on data-driven, multiplatform strategies