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Performance, on purpose - The Media Online

GroupM’s inaugural NextM UK event was an exploration into what’s in store for 2024 & unpacked the relationship between purpose & performance.

St. James's Place hires director of investment products

St. James' Place expands its workforce with the appointment of director of investment products.

Petits Filous renews deal with Channel 5's Milkshake!

Sky Media has announced the renewal of Yoplait’s sponsorship of Channel 5’s daily children’s programme strand Milkshake! to promote kids' yoghurt brand P

St James's Place sponsors Sky Arts | Advanced Television

St. James's Place partners with Sky Arts for its first TV sponsorship

SJP announces landmark brand advertising campaign

AR Ads Inspire Higher Quality Attention Than Traditional Formats

As IPA Bellwether Finds CMOs Glum In Face Of Recession, Here's What You Need To Know

Two studies released this week find brand marketers struggling to find commercial optimism – though key media spend patterns provide reason for encouragement.

dentsu picks new chief strategy officer of clients and solutions

Dentsu has appointed Clay Schouest as chief strategy officer of client and solutions in the APAC region in what is a newly created role. Clay will lead the strategy and vision for dentsu’s client portfolio, building integrated, end-to-end solutions that deliver client revenue growth, profitability

M&S Food's new 3D billboard campaign stars a chilled out cow

One of the first examples of 3D OOH to use live action footage, the ad was shot on-site at a farm owned by one of the brand’s milk suppliers