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How digital signage soars with Delta's Parallel Realities and digital transformation

Digital Signage Todays editor recently recounted experiencing Delta Airlines digital transformation, including in-flight touchscreens and the Parallel Reality Experience at the Detroit Metropolitan Airport. We reached out to Delta Airlines via email to learn more about the digital transformation, particularly the workings of Parallel Reality.
Daniel Brown Delta Airline Delta Air Lines Delta Airlines Digital Signage Today Parallel Reality Experience

BMW goes dynamic with BrightSign for internal communications

BrightSign has announced its partnership with BMW for internal communications, which plays into BMWs comprehensive initiatives for sustainability and carbon neutrality, according to a press release and case study from BrightSign. "This exceptionally large deployment of BrightSign players has helpedโ€ฆ
Pierre Gillet Brightsign Network Enterprise Edition International Sales At Brightsign International Sales Corporate Communication Media Players

Indian Oil illustrates sustainable progress with 3D, hologram, augmented reality

India Oil Corporation Ltd. has partnered with Laqshya Media Group, an India-based media company, to provide multimedia for its booth at the annual India Energy Week event, according to a press release. Featuring interactive, 3D, hologram and augmented reality elements,โ€ฆ
Uttiya Bhattacharyya Rajesh Mendiratta Ranveer Brar Narendra Modhi Surya Nutan Hardeep Singh Puri

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Book review: 'The human side of digital transformation' by Kamales Lardi

Kamales Lardis book, "The Human Side of Digital Business Transformation", leverages decades of business and consulting experience in this human-centered roadmap to successful digital transformation. A thorough, practical and ultimately optimistic manual for success in the Fourth Industrial Revolution.
Kamales Lardi Simon Sinek Salim Ismail Gen Alpha Walter Isaacson Didier Bonnet

OOH future is bright, fueled by programmatic, mobile, metaverse

Anna Bager, president and CEO at the Out of Home Advertising Association of America, joined Digital Signage Today to discuss the current state and upcoming trends in the American out of home industry, with major insights for digital signage and all the ways OOH is thriving.
United States Lana Del Rey Rishad Tobaccowala Anna Bager Interactive Advertising Bureau Home Advertising Association Of America

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